It has been painstakingly write articles on the blog but has not been able to appear as well in the search engines. Already struggling hunt for backlink but not yet entered page 1? Perhaps the problem is on-page SEO on your web page.
For those who do not understand, I explain a little bit about on-page SEO. In general, SEO divided into two, namely on-page and off-page. Off-page SEO means we optimize beyond our own website, for example by finding backlinks.
SEO on-page is the opposite of the off-page, we optimize from within our own website. Many people often forget on-page SEO factors blog. As a result, any links that are built, the website has not yet entered page # 1 of Google.
For those who experience this, please check the articles on your blog by following these seven lists:
1. Title Page and Article Title
The page title is one of the main keys of the on-page SEO. Usually when we do a search on Google, the title of the page is displayed with a large size blue. This shows the importance of the page title.
Usually the same page title with the title of the article. But for Wordpress users, the title page with the title of the article can be distinguished with the help of WordPress SEO plugin or All-in-one SEO Pack.
Recommended Wordpress SEO Plugin: Yoast SEO Plugin
Differentiating the title page with the title of the article can sometimes help SEO because we can optimize page titles with specific keywords without changing the title of the article in order to remain readable.
2. Meta Description
Meta description that some words or phrases that appear under the title of the page in Google's search results. With SEO plugin I mentioned above, we can change the meta description for each article so that we can target the keywords we want.
In addition to the benefit of SEO, writing good meta description can also help people who do a search on a search engine. By writing the meta description, Google users will be able to read the key points of our web page in search engines.
3. URL
Make sure the keywords we are targeting appear in the URL and no typographical errors. For WordPress users, the format of the URL can be set via the Settings menu> Permalink. Moreover URL can also be changed manually every time we edit articles. For the purposes of SEO, sorter URL is better.
4. Content Optimization
Three factors above each important to support SEO, but the most important is the content. There are two main types of errors of content optimization. The first is less optimized, the latter actually excessive optimization.
For the first error, lack of optimization, there are usually several causes. For example, the article is too short so it is not considered important by Google. Good article usually has 500 words, minimal. In addition, the article we may not contain targeted keywords.
The second mistake, too many optimizations, are often carried out by bloggers. The most common is to use keyword targeted most. So many, to the extent that the article is not good anymore to read because the sentences imposed. Coupled with the 'trimmings' such as bold, italic, and understrike.
If we look back at the years 2009-2010, excessive optimization like this might still be a positive impact. But Google is increasingly sophisticated algorithm, excessive optimization it will decrease the quality of the website.
As I wrote on my website, good articles written by humans for humans, not search engines. In addition to SEO, article writing is good and true also of course have a positive impact on readers.
5. Images and Other Media
Many peoples debates about the image, whether it is influential for SEO or not. What is clear, images and other media such as video is quite important for blogs that are not monotonous.
As well as articles, images can also be optimized redundant. For example, by using the keyword as the title picture + alternative tags. To be safe, give the title according to the picture and the use of alternative tags to describe the image briefly.
Recommended Image SEO Plugin: 1 click image ranker
6. Internal Link
Internal link structure of a website can help make it more SEO friendly. What is meant by internal links are links between each of the relevant articles in one website. For example, in the article we discuss a little bit about the article B. Give the link of the article A to article B, something like this could have a positive impact for SEO.
Avoid doing internal links when the article is not relevant at all, do it naturally. Do not also put a link to the same page. Besides useless, can also interfere with the reader. Feature 'categories' and 'tags' on the WordPress platform should also be used to build a solid structure of the blog.
7. Time Loading
Google love with short loading time website. They themselves had stated that the search results are also prioritize rapid website. There are several factors that determine the length of time loading.
A. The size of the page: Influenced by design, scripts, images, and other media. Reduce the use of images and scripts such as Java Script moreover Flash to speed up website loading. Selection of the blog template should also be lightweight.
B. hosting services: For the blog hosting in Web 2.0 such as Blogspot, WordPress.com, Tumblr, or the like, it does not matter. But for those who use self hosting service, you should use quality hosting.
Also Read This Post: 200 Factors Which Infulence Rank On Google Search Engine
That's 7 things which I always check every time a new article published on my blog. Have your article is optimized for on-page SEO? Thanks for reading guys ! Keep reading our post, see you on the next post !